If you haven’t already heard about www.houzz.com, then now is a good time to check it out. Based on what I’ve seen, it’s going to be huge and could really revolutionize the interior design industry. On November 29th, I attended a great event hosted by SOFA–the Source of Furniture and Accessories, (@visitSOFA) where Houzz (@Houzz_Inc) presented some great research findings. My biggest takeaway was just how big this online platform can be not only in helping design professionals, including home stagers like myself, showcase their work, but also helping home owners to define and communicate the vision that they have for their spaces.
Are you thinking of tackling a home renovation, decorating or design project? Are you looking to sell your home, or purchase a new one? Houzz should definitely be your first stop. You can browse through hundreds of thousands of photos of projects completed around the world. Be as specific as you’d like in your search. You can select a specific room that you’re thinking of working on, and specific style of design that you like (e.g. traditional, modern, etc.) If you see something you like, you can simply click “add to idea book” and save it. You can make notes on exactly what you liked in the picture so you can remember what it was later. Maybe you just really loved the chandelier in the picture of that dining room. No longer do you need to rip articles out of magazines and save them in an inspiration binder (if you’re organized like me). You can create as many idea books as you want, say, one per project.
One of the great features is that you can share your idea books. And you can use them to collaborate. For example, if you’re thinking of hiring a designer or decorator for your space, you can share your idea book with them. If you allow it, they can add photos to your idea book as well if they think they’ve found something you’ll like. It’s an amazing tool to help you better communicate with the design professional you have hired. Rather than saying, “So, I want to redesign the living room, but I can’t explain what I want”, creating an idea book in houzz will save tons of time and in the end, money, because you can pinpoint the type of look you are going for right off the bat. I know I’ll want my clients to create an idea book so that I can understand better what they’re looking for.
Of course, the design professional who posted the original photos that are viewed and saved will be given credit, so if you find a design that you love so much, you can actually locate that designer if you wish. You can also use Houzz just like any directory to find the professional that’s right for you. Again, using a search function, you can search for the type of professional you are looking for, like a Home Stager, Designer, Landscape Contractor, etc., and of course you can narrow your search by location, like Toronto, or Vaughan, as well to find local professionals.
SpaceStyle currently has a Houzz profile which can be viewed at http://www.houzz.com/pro/spacestyleco. Up until now, we haven’t been too active on Houzz, but given all I’ve learned today at the Houzz event, I can’t wait to dive in deeper and have some fun!
If you’d like to share your idea book with SpaceStyle, feel free! We’d love to see what you love!
Have a question? Feel free to contact me at info@SpaceStyle.ca, or suggest a topic for a blog post.